Canon 6D Mark II, análisis: Una full frame más rápida, con más resolución y que nos recuerda a las APS-C

Han pasado casi cinco años desde que salió la Canon EOS 6D hasta ahora que se ha presentado ofiicalmente la Canon EOS 6D Mark II. Es tiempo suficiente para esperar grandes novedades o profundos cambios, y aunque no podemos pasar por alto significativas mejoras, veremos que en algunos puntos no es lo que se esperaba. …

Estos podrían ser los carretes que prefieren los fotógrafos que trabajan con película química

Vincent Moschetti es un fotógrafo con sede en Irlanda que está realizando un experimento que consiste en utilizar solo el formato analógico durante un año de un año de duración al tiempo mantiene la web One Year Whit Film Only donde ayuda a quien quiera iniciarse en la fotografía química. Su última ocurrencia ha sido …

Growth Hacking Tips for Manufacturers’ and Distributors’ Bottom-line

It’s now been seven years since Sean Ellis coined the term “growth hacker”. Since then, growth hacking strategies have propelled many startups to become important players in their industries. As the initial hype around growth hacking is starting to wane, it’s beginning to look as though growth hacking is a thing that every business should …

Lead Management Best Practices: Marketers Should Take into Heart

To keep a business afloat, it is important to focus on generating quality leads. And by quality, we mean leads that will end up making an appointment with a sales representative. Today, most businesses rely on lead generation and appointment setting as the main drivers of revenue. Most of them concentrate their resources on creating …

5 Pieces of Advice for Live Chat That you Can Never Live Without

Since customer satisfaction is everything when it comes to growing your conversion rates, you might as well focus on the very tools that make this possible. And what better tool to get yourself closer towards your audience than  Live Chat. In this day and age where the word “instant” is plastered everywhere, prospects want answers …

5 Lessons From Epic Tech Flops That Will Make You Better At B2B Sales

When tech giants stumble, the entire tech world feels the resulting aftershocks. Sometimes, the tremors can even reach the distant shores of sales and marketing land, giving us not only fodder for the watercooler but also valuable life lessons that can help us become better at what we do. Behind every botched rollout or embarrassing …

Ways Marketers Can Harness the Potential of Voice Recognition

Like many other modern technologies, voice recognition – and the power to use the technology for web searches – has come a long way in a relatively brief period of time. Voice search didn’t hit the scene until 2004, when Google rolled out a half-baked experiment from its labs called “Google Voice.” The convoluted approach …

40 B2B Sales Email Templates for Every Situation [Free PDF]

Email is indispensable in B2B sales. There’s just no substitute for the speed and precision that email brings. That’s why 3 in 4 companies think email provides excellent ROI. But let’s face it, crafting email messages isn’t exactly as exciting as getting on a sales phone call or meeting with a prospect. Emails don’t write …

10 Killer Instagram Marketing Tips for Entrepreneurs

​Instagram​ has become a marketing powerhouse. Around the world, so many people use Instagram every day, and that number just keeps growing. Instagram recently announced on its official blog​ that it has more than 600 million Instagrammers. No matter what business you are in, Instagram has become a must have social media channel to reach …

Debemos recuperar el control de nuestros valiosos datos personales

20/07/2017 | Sarah Gordon (Financial Times) El jefe de Telefónica presentó una interesante propuesta durante un reciente desayuno en las oficinas del Financial Times en Londres. Los clientes, sugirió José María Álvarez-Pallete, deberían tener el control de sus propios datos. Ellos deberían poder ver cómo se están utilizando sus datos, y deberían poder llevárselos consigo …

China le mete un gol al fútbol europeo – Educación financiera

En los últimos años, hemos asistido a la entrada de capital extranjero en algunos clubes de fútbol españoles y europeos. Chinos, árabes, rusos e indios empiezan a ser habituales inversores de algunos equipos del deporte rey. Tradicionalmente, la nacionalidad que más invertía era Estados Unidos pero en los tres últimos años, China le ha superado. …